InsightShare are pioneers in the field of Participatory Video but their work is not just about giving out video cameras; they have a deep commitment to social change through the deceptively simple act of helping communities find their voice.
With this in mind, we needed to evolve a branding that evoked a sense of creative energy, of possibilities, and of cooperation, while at the same time looking business-like and contemporary.
We extended the branding’s circles onto other graphics to express the creativity and playfulness of InsightShare’s working process.
Our redesign of their website included restructuring and re-shaping its contents so that visitors can get straight to examples of the inspiring work.
